Soccer Aid for UNICEF is proud to announce Suzuki as a Principal Partner for this year’s event.
As one of the world’s leading automotive brands for families, there is a perfect alignment with Soccer Aid’s mission of engaging and entertaining a nationwide family audience.
As Principal Partners, Suzuki will be authentically integrated throughout the Soccer Aid campaign, with opportunities for fans to win exclusive prizes and experiences – alongside creating engaging pieces of content with the Soccer Aid talent to bring the features of the Suzuki vehicles to life, ahead of the exciting release of the new e Vitara later this summer.
Suzuki’s involvement won’t just be about brand visibility – it’s about creating meaningful moments for fans and their families while reinforcing the core message of Soccer Aid: that sport has the power to change lives.
Since 2006 – when UNICEF UK Ambassador Robbie Williams co-founded the concept – Soccer Aid for UNICEF has raised over £106 million, all supporting UNICEF’s vital work around the world working with families, communities and trusted partners to support children to grow up safe, healthy and able to play.
This year’s game will take place at Old Trafford, home of Manchester United, on Sunday 15th June. 7 players make their debuts this year – including Joe Hart, Leonardo Bonucci, Toni Duggan, Nadia Nadim and Steph Houghton.
Tickets for the game are on sale now via socceraid.org.uk/tickets with a family of four able to attend for just £60 – two adults and two children. Tickets include access to a pre-game ‘Fan Zone’ and ‘Player Arrivals Area’.
David Kateley, Director Automobile for Suzuki comments:
“We are very excited to be partnering with Soccer Aid to support the invaluable amount of work they do with UNICEF. Our major involvement in 2025 aligns perfectly with our family company values and will also bring a very high level of brand awareness to Suzuki, not just to support the launch of our important e Vitara fully electric car this Summer but across our whole hybrid car range and wider company of Motorcycle, Marine and All-Terrain Vehicles”.
Tom Peacock, Head of Partnership Generation at Soccer Aid Productions commented:
“We are delighted to welcome Suzuki as one of our Principal Partners. Their reputation as a trusted and family-focused brand makes them a perfect fit for Soccer Aid for UNICEF. More than just a sponsorship, this is a partnership built on shared values – helping families, creating unforgettable experiences, and making a real difference in the world. We’re already looking forward to bringing to life some exciting activations throughout the campaign working together to make this year’s event bigger and better than ever.”
To learn more about Suzuki, click the links below:
Suzuki Cars UK | Used & New Cars | Suzuki Official Website
Suzuki are joined as Principal Partners for Soccer Aid for UNICEF 2025 by Primark, EA Sports, adidas and TOM.
To learn more about the partnership opportunities at Soccer Aid, email commercial@socceraidproductions.com